To celebrate the entry of its watches into Jinniu Fashionable Famous Watch Store at Capitaland Plaza in Chengdu, Genie hosted a grand launch ceremony at the atrium of the plaza on October 13, 2013, attended by industry leaders and VIP guests Li Xiaoran

On September 17, 2013 during the traditional Mid-Autumn Festival, Genie hosted the launch event for its Genie “Century Classics” limited edition series of wristwatches at Zhongbai Building in Weifang, Shandong Li Xiaoran

On May 3, 2013 during the 30th anniversary of Daqing Department Store, the national itinerary “As Classical as You Wish” by Genie and Li Xiaoran arrived at its second stop, Daqing Department Store

On August 5, 2012 during the 16th anniversary of Changchun Guoshang Department Store, Genie and Li Xiaoran, its brand spokesperson and famous film and TV star, were present at the store to congratulate it on its anniversary

On May 12, 2012, Genie, a famous Swiss wristwatch brand, hosted its 2011-2012 Annual Chinese Distributors Conference and Brand Launch, where it officially announced its signing Miss Li Xiaoran, a Chinese film and TV star, as its brand spokesperson